Wednesday, September 26, 2007

Phoenixville Pool Supplier Wins Hero Award

That Blue Yak would like to give this month's hero award to Phoenixville's Barto Pool and Spa for the courage to put a huge frickin' blue blowup gorilla outside of their business.

While neighboring businesses cowardly choose to announce sales with boring signs and banners, the fine folk at Barto use a big assed ape. Are they afraid that some customers might be afraid of the ape and not enter inside to see the potential discounts on pool and spa supplies? I do not know.

I'm sure there was concern that some potential customers might worry that there are more apes inside and their lives would be in danger if they entered. I'm sure the decision to inflate the "monster sale" ape was debated for months by the employees. ...we will never know. We also don't know if the Main Street business is getting pressure to remove the ape. We hope not - because as we all know, if you can't advertise spa and pool supplies with a big ole' balloon ape, the terrorists have won.


Anonymous said...

Gorilla Marketing has been a hot topic for several years now and this is another fine example of it. My firm specializes in Gorilla Marketing. Blue Yak rocks

Dr Zibbs said...

I know who you are and you are a dick. (Although you did make me laugh).

B.T.Bear (esq.) said...

This is a bit scary!